Jun 142017
 

Mike Ferrante is Century 21 in Cleveland, Ohio. Last year he closed 170 transactions with a total sales volume of 20 million. His average sales price was 117 thousand of which 50% were buyers and 50% were sellers. He has a 26 member team: 21 Realtors (part time and full time agents), 1 transaction coordinator, 1 listing coordinator, 1 virtual assistant, 1 field rep, and 1 team leader.

Mike Ferrante is the team leader of the 21 Mike Team. He has been an agent for 8 years and sold 1,200 homes in his short career.

In this call, Mike talks about:

  • Being a part time agent for the first 2 years
  • How he sold 12 homes his first year as a part time agent
  • Working internet lead investor buyers to get started
  • Building his agent income to match his old job before he could burn the boats, quit his job, and go full time in real estate
  • How he has been raising his average sales price
  • Getting buyer leads from his listings by recording live action video house tours, posting them in Facebook, and boosting the posts
  • Why he changed his CRM and which one he picked
  • How he is getting 80% of his listing by repeat and referrals from past clients and sphere of influence
  • Generating referrals by hosting social mixers and networking through BNI
  • Structuring a team of both part time and full time agents based on the concept of low overhead and high volume
  • The benefits of hosting a Realtor Night Of Champions
  • Team dynamics, compensation, profit margins and more

2015 Stats:

  • 170 closings
  • 20 million sales volume
  • 26 member team:
    • 21 Realtors (part time and full time agents)
    • 1 transaction coordinator
    • 1 listing coordinator
    • 1 virtual assistant
    • 1 field rep
    • 1 team leader

Niche:

  • video house tours
  • social media
  • Facebook
  • YouTube
  • repeat & referrals
  • past clients
  • sphere of influence
 Posted by at 1:01 am